comparison Archives - THE BIG AD

Believable, relatable headline that ends with a ‘zinger’

Web — Wed, 24 Jul 2024 19:55:54 +0000

Including specifics, like ’46-mile’ hike, make this headline believable. And the headline is relatable since anyone in the market for hiking boots can certainly relate to the pain of blisters and feeling exhausted. And it’s hard to ignore with the shocker at the end. That forces you to want to read more. So this headline [...]

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Direct Comparison Ad (Before and After) | Great Day Hair Coloring

Web — Fri, 07 Jan 2022 02:42:29 +0000

The post Direct Comparison Ad (Before and After) | Great Day Hair Coloring appeared first on THE BIG AD.

Sloppy, Messy Business Letter | Clean Phone Line Connection – Max Long Distance

Web — Wed, 13 Jan 2021 01:56:29 +0000

The post Sloppy, Messy Business Letter | Clean Phone Line Connection – Max Long Distance appeared first on THE BIG AD.

Visually Demonstrate Product Benefit Difference | Orville Redenbacher Popcorn Bus Shelter

Web — Thu, 29 Nov 2018 17:32:42 +0000

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Nike vs. Turtles | Your Wall Display Rack Choices

Web — Thu, 29 Nov 2018 14:56:45 +0000

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Awesome Ad for Instilling Fear as a Motivator – Imitation Frostbite | Timberland Boots

Web — Sat, 08 Sep 2018 23:08:39 +0000

The post Awesome Ad for Instilling Fear as a Motivator – Imitation Frostbite | Timberland Boots appeared first on THE BIG AD.

Clever Size Comparison Ads | Smart Car and Vespa

Web — Mon, 06 Aug 2018 00:14:54 +0000

This print ad comparing the size of Smart cars to competitors is pretty clever. But Vespa's comparison ad may be even smarter...

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Highlight Product Features | Volvo 340 vs. US Presidential Limo Comparison

Web — Mon, 15 Jan 2018 15:47:08 +0000

Copy Above:
Which Car Would You Expect to Have More Safety Features? The President’s special edition Cadillac as supplied by the US Secret Service? Or the Volvo 340 as supplied by your local dealer? Well, though the Limo may have the most spectacular features, the Volvo has the most sensible. Admittedly it doesn’t have [...]

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Friendly Competition, Mocking Competitor’s Ad | Keds

Web — Sun, 14 Jan 2018 18:05:23 +0000

This Keds headline may not make sense any more, but it was a clever way to mock rebok's tagline at the time, "Reeboks Let U.B.U." (which was attention-grabbing, only because it may have been one of the dumbest advertising campaigns ever)...

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Price / Value Comparison (Stuffed Toy vs. Real Animal) Zoo

Web — Sun, 15 Oct 2017 16:22:40 +0000

The post Price / Value Comparison (Stuffed Toy vs. Real Animal) Zoo appeared first on THE BIG AD.