community involvement Archives - THE BIG AD https://www.thebigad.com/tag/community-involvement/ Best Ads to Help Generate Big Ideas Wed, 13 Jan 2021 17:11:08 +0000 en hourly 1 https://www.thebigad.com/wp-content/uploads/2019/10/262FaviconPencil-150x150.jpg community involvement Archives - THE BIG AD https://www.thebigad.com/tag/community-involvement/ 32 32 Buyback Friday | IKEA’s Big Push for Sustainability https://www.thebigad.com/2021/01/13/buyback-friday-ikeas-big-push-for-sustainability/ Wed, 13 Jan 2021 16:44:12 +0000 https://www.thebigad.com/?p=4311 To promote sustainability, IKEA offered ‘BuyBack Black Friday’ to customers in a select 27 countries. Old IKEA furniture was bought back for up to 50 percent of its original price and then resold as second-hand furniture, donated, or recycled.

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]]> Helpful Billboards (that serve a community purpose) | IBM https://www.thebigad.com/2020/11/14/helpful-billboards-that-serve-a-community-purpose-ibm/ Sat, 14 Nov 2020 23:01:18 +0000 https://www.thebigad.com/?p=4181

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]]> Sponsorship (CoBranding) Marketing | Omaha Zoo & Zipline Brewing https://www.thebigad.com/2019/06/08/sponsorship-cobranding-marketing-omaha-zoo-zipline-brewing/ Sat, 08 Jun 2019 22:51:27 +0000 https://www.thebigad.com/?p=3842 Zipline Brewing generated a lot of free PR and community goodwill when they partnered with Omaha’s Henry Doorly Zoo to raise funds of conservation projects. Here are just a sampling of the free press buzz they received…

▲ The Zoo’s web site

▲ Local newspaper

▲ [...]

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