best guerilla marketing Archives - THE BIG AD

McDonalds French Fries Winter Gloves

Web — Sun, 23 Dec 2018 16:15:10 +0000

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Can

Web — Fri, 19 Jul 2024 20:52:15 +0000

Door hangers can quickly become a nuisance but the look and wording of this one is so friendly and personal, it may get a ‘pass.’ Especially if you’re doing business with a home nearby. Doorhangers are certainly a lot cost advertising option and social proof (following the lead of one’s peers), is an effective marketing [...]

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Fold Up Poster – Rocky Mountain Public Library

Web — Fri, 19 Jul 2024 20:14:02 +0000

What an interactive, interesting and beautiful handout flyer/poster idea! Above is the fully unfolded poster. Here are pics of the front, back, and as it is in the unfolding process…

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‘Call for Free Jokes’ Street Poster | Little Caesers

Web — Mon, 01 Nov 2021 01:57:11 +0000

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Great T-Shirt Designs | Club Alpin

Web — Fri, 16 Jul 2021 23:49:00 +0000

We're big fans of t-shirt marketing (they're like low cost, walking billboards). Here are a couple attention-grabbing t-shirt designs...

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Advertising With the Competitors Product | Nissan

Web — Fri, 16 Jul 2021 23:41:24 +0000

Though it wasn’t a deliberate attempt at advertising, we recently noticed something somewhat similar on the highway… a Ford Transit towing a Tesla. (I guess that’s what happens when the battery runs dry on an electric vehicle.)

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Managing Social Reviews | Nature’s Good Guys

Web — Wed, 23 Jun 2021 21:08:50 +0000

Rather than leaving it to chance, this is a great example of how to get out in front of possible negative reviews and turning lemons into lemonade. This card was included in the packaging with our order…

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Newsjacking | Ben & Jerrys ‘Trending’ Flavors

Web — Fri, 02 Apr 2021 17:29:04 +0000

Here is another clever example of creating pop-up products that capitalize on trending news (Cabbage Patch dolls resembling the presidential candidates)…

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Restaurant Menu that Really Tells the Truth | Montreal

Web — Fri, 12 Feb 2021 01:29:40 +0000

When asked why he doesn’t remove menu items he dislikes, the owner said that he doesn’t want to offend his chef. “I try and make improvements over time, so he doesn’t snap. His English is limited, and he hasn’t read the online menu.” And besides, “It’s good to be honest. No one should be boastful.” [...]

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Buyback Friday | IKEA’s Big Push for Sustainability

Web — Wed, 13 Jan 2021 16:44:12 +0000

To promote sustainability, IKEA offered ‘BuyBack Black Friday’ to customers in a select 27 countries. Old IKEA furniture was bought back for up to 50 percent of its original price and then resold as second-hand furniture, donated, or recycled.

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Swedish Annual Advertising Awards Get Re-Judged

Web — Wed, 13 Jan 2021 16:09:43 +0000

To prove that Swedish advertising award judges understand and appreciate Swedish work like no one else, three international juries from Asia, Ghana and Latvia were invited to re-judge the previous year’s winners. Revised annuals were sent to all Swedish agencies and new diplomas were sent to all winners.
(What a brilliant way to generate [...]

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