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Randy is a print designer, web developer, graphic illustrator, copywriter, and advertising fanatic based in Asheville, NC. Have ad-related questions, comments or possible projects you'd like to discuss? Email [email protected]
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Buyback Friday | IKEA’s Big Push for Sustainability

To promote sustainability, IKEA offered ‘BuyBack Black Friday’ to customers in a select 27 countries. Old IKEA furniture was bought back for up to 50 percent of its original price and then resold as second-hand furniture, donated, or recycled.
best guerilla marketing

Pizza Door-to-Door Marketing Piece | Dominos

Instead of creating a simple pamphlet and playing underneath the door of people, Domino’s made a close simulation of a real pizza to stimulate the public’s appetite and generate more leads for their delivery service.

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Creative Ad Placement (in Magazine Fold Crease)

How brilliant! They even used the magazine staple as a hook. Here is the full view…

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