Interesting ad! The layout reminds me of the Sony Anyplace TV ads with the Avis “we tray harder’ message. An easy and safe approach to communicating a commitment to customer service might have been to show a bright and cheery phone agent. But to show an irate customer who happens to be at the receiving […]
Tag: apologize
Apology advertising | Avis
That this ad ever ran is amazing. But even more amazing was to publish the head person’s direct phone number in case you, as a customer, should need it!