best web and email marketing
Creating a Business Backstory | Jackson’s Bluff
The collateral materials and decor at Disney Park restaurants make you feel like you’re part of an adventure. And this hotel restaurant does it equally well. Everything about the marketing materials takes you back to an earlier time. Even the website has a cool parallax effect where visitors travel over the old map (header) and […]
Restaurant Menu that Really Tells the Truth | Montreal
When asked why he doesn’t remove menu items he dislikes, the owner said that he doesn’t want to offend his chef. “I try and make improvements over time, so he doesn’t snap. His English is limited, and he hasn’t read the online menu.” And besides, “It’s good to be honest. No one should be boastful.” […]
Buyback Friday | IKEA’s Big Push for Sustainability
To promote sustainability, IKEA offered ‘BuyBack Black Friday’ to customers in a select 27 countries. Old IKEA furniture was bought back for up to 50 percent of its original price and then resold as second-hand furniture, donated, or recycled.
Great Website Favicon | Georgia Aquarium
It’s difficult to come up with a brilliant favicon graphic when you’re limited to 16 x 16 pixels. GeorgiaAquarium nailed it by adding fishtail to the large letter ‘G’
Great Website Design | Georgia Aquarium
Very clever use of static images positioned over top of animated clip. Give awesome impression of realistic, low-bandwidth movement.
Public Bathroom Locator (with Ratings) App | Charmin Sit or Squat
Giving away a free, helpful product CAN be an awesome way to build your brand while offering a public service.