Best Ads to Help Generate Big Ideas
Here are other, similar examples of capitalizing on trending news…
Tag: timeliness
Newsjacking | Ben & Jerrys ‘Trending’ Flavors
Here is another clever example of creating pop-up products that capitalize on trending news (Cabbage Patch dolls resembling the presidential candidates)…
Beer Marketing During Election Cycle | Red State vs Blue State
Here is another example of 7-Eleven attempting to newsjack an election cycle…
Hit Your Market While It’s Hot | Nutrisystem and Weight Watchers
It’s probably no coincidence that BOTH of these direct mail, weight-loss postcards arrived THE VERY FIRST DAY AFTER CHRISTMAS. In marketing, WHEN you say it can be as important as WHAT you say.
