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Tag: comparison

visually demonstrate product benefit outdoor advertising
billboards & banners

Visually Demonstrate Product Benefit Difference | Popcorn Bus Shelter

November 29, 2018Comments Off on Visually Demonstrate Product Benefit Difference | Popcorn Bus Shelter
nike vs turtles wall display print advert
print ads

Nike vs. Turtles | Your Wall Display Rack Choices

November 29, 2018Comments Off on Nike vs. Turtles | Your Wall Display Rack Choices
use of fear as motivator print ad - timberland boots
print ads

Awesome Ad for Instilling Fear as a Motivator – Imitation Frostbite | Timberland Boots

September 8, 2018Comment(0)
size comparison print ad for smart car
print ads

Clever Size Comparison Ads | Smart Car and Vespa

August 5, 2018August 5, 2018Comment(0)

This print ad comparing the size of Smart cars to competitors is pretty clever. But Vespa’s comparison ad may be even smarter…

volvo 340 product features vs US presidential limo print ad
print ads

Highlight Product Features | Volvo 340 vs. US Presidential Limo Comparison

January 15, 2018January 15, 2018Comment(0)

Copy Above:
Which Car Would You Expect to Have More Safety Features? The President’s special edition Cadillac as supplied by the US Secret Service? Or the Volvo 340 as supplied by your local dealer? Well, though the Limo may have the most spectacular features, the Volvo has the most sensible. Admittedly it doesn’t have […]

friendly competition - keds mocking rebok advertising
print ads

Friendly Competition, Mocking Competitor’s Ad | Keds

January 14, 2018January 14, 2018Comment(0)

This Keds headline may not make sense any more, but it was a clever way to mock rebok’s tagline at the time, “Reeboks Let U.B.U.” (which was attention-grabbing, only because it may have been one of the dumbest advertising campaigns ever)…

stuffed giraffe vs zoo visit
print ads

Price / Value Comparison (Stuffed Toy vs. Real Animal) Zoo

October 15, 2017October 15, 2017Comment(0)
health insurance for people who hate health insurance
billboards & banners

Insurance for Common People | Oscar Subway Posters

September 18, 2017September 18, 2017Comment(0)

Great headline: We sympathize with everyone who hates what we sell… but needs it. Here is another in this campaign…

exaggerated comparison campaign ikea - toilet seat picture frame
print ads

Sure, You Can Find Cheater But… | Ikea

September 18, 2017Comment(0)
head to head competition Hardees vs McDonalds
print ads guerilla marketing

Head-to-head competition | Hardees vs. McDonalds

August 26, 2017August 26, 2017Comment(0)

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