Clever Ads to Help Generate Big Ideas
Amazingly bold, clever, viral, and long-lasting way to call attention to investment fund called SHE that invests only in female-led companies! (NYC permit allows it to stay for at least a year, but hopefully much longer.)
guerilla marketing
Human, Walking Billboard | T-Shirt Marketing
This fella wore the shirt at a large ‘business start-up’ event where nearly everyone would obviously need his services. Way more creative and attention-grabbing than merely handing out business cards. And not as expensive or intrusive as a billboard or poster.
Wild Jeep Exhibit at the Zoo
And here is a similar approach at positioning Jeep as the vehicle that’s game for off-road excitement and adventure…
Rolled-Up Newspaper Paper Ad Becomes Thrify Valentines Day Flowers | Why Spend More?
The UK discount cellphone retailer Carphone Warehouse is so committed to helping you save you money, they’ve even devised this “el cheapo” way for you to economize on Valentines Day flowers!
Wild Animals are Loose in Paris | Wooden Crate Campaign
Here is another piece in this attention-halting, guerilla marketing campaign that announces the grand opening of Paris zoo…
Car Window Sticker Marketing | Zoo Safari
Here is another in this windshield sticker marketing campaign…
Attention Stopper | Man Hauling Refrigerator on Bicycle on City Streets
Though not a marketing effort… just think of the many amazingly inexpensive, effective and friendly way something fresh like this could be adapted to attract attention and free PR. Got any ideas? Please share them in the comments section below!
Door Covered with Advertising Copy | Mad Dogs & Englishment
This execution is very similar to another office door covered with selling copy at a different agency..
In-Store Product Positioning in Unexpected Place | Nike
Doubly brilliant — unexpected positioning in unexpected stores. Here are other brilliant uses of this use of unexpected shelf positioning approach to marketing…