Below are more ads in the summer campaign. (And here are a few of the ways it was freshened up for winter.)
![](https://www.thebigad.com/wp-content/uploads/2017/02/watermelon-calgary-summer-farmers-market.jpg)
Watermelon Dressed in Overalls | Calgary Farmers Market in Summer
Source:http://bumbumbum.me/2010/07/14/calgary-farmers-market-open-all-summer/