Much of the no-cost guerilla marketing (like posters stuck to light posts or stickers on street signs) is invasive, unsightly, annoying and ought to be illegal. But this effort by Polo mints is anything but ‘tasteless’ (pun is intentional). Here is more about this no-cost branding campaign…
Polo Mint Branded into Park Bench Snow
Source:https://davidjcarr.wordpress.com/2010/06/30/great-digital-and-integrated-work-from-the-archives/