Brilliant SEO tactic! IKEA has a site where they’ve renamed products to match commonly searched, ‘longtail’ search phrases. So, does it work to generate traffic? I did a search for ‘what to do if my daughter throws her clothes on the floor’ and the matching IKEA product shows up near the top of page 1 of the Google search results page!
The rotating image gallery at Mitrefinch time and attendance software features gorgeous, attention-grabbing photos (looking directly at you) that certainly grab attention — but the client-focused, no-nonsense headlines are equally effective.