Very effectively disarming… a clever campaign of negative advertising political ads that are also funny and clever.
![well-done negative advertising](https://www.thebigad.com/wp-content/uploads/2017/08/negative-advertising-UK-3.png)
Cleverly-Done Negative Advertising
Source:https://studentexploresadvertising.wordpress.com/2015/03/04/arguments-for-and-against-political-negative-advertising/