ikea named products after common online search phrases
best web and email marketing

IKEA Names Products After Common Web Search Phrases

Web Comments Off on IKEA Names Products After Common Web Search Phrases

Brilliant SEO tactic! IKEA has a site where they’ve renamed 850 products to match commonly searched, ‘longtail’ search phrases. So, does it work to generate traffic? I did a search for ‘what to do if my daughter throws her clothes on the floor’ and the matching IKEA product shows up near the top of page 1 of the Google search results page!
seo optimized product names IKEA

Source:http://www.adweek.com/creativity/ikea-renamed-products-after-frequently-googled-problems-those-products-solve-175005/

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Randy is a print designer, web developer, graphic illustrator, copywriter, and advertising fanatic based in Asheville, NC. Have ad-related questions, comments or possible projects you'd like to discuss? Email [email protected]
https://www.joeinfo.com

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