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Randy is a print designer, web developer, graphic illustrator, copywriter, and advertising fanatic based in Asheville, NC. Have ad-related questions, comments or possible projects you'd like to discuss? Email [email protected]
https://www.joeinfo.com

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great example on online native advertising - munchies
best web and email marketing

Online Native Advertising You WANT to Read | Munchies

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Rather than boring viewers and readers into buying a product, these ‘sponsored content’ are hard to ignore. Here are a couple more examples of this highly effective alternative to online banner advertising…

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best web and email marketing

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‘Let’s Protect This’ (right next to the add to cart qty field) seems so much more ‘clickable’ than a more expected, standard and boring field label, such as ‘Add Extended Warranty.’ This friendly phrase, however, would have been even more brilliant if it was being used by Lowe’s (Let’s Build Something Together) rather than Home […]

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best web and email marketing

Cleverly Worded Web Banner Action Button | Athena Health

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Rather than ‘Submit’ or ‘Buy Now’ or ‘Add to Cart’, the unexpected wording of this form button seems more friendly and encourages clicking… wouldn’t you agree?