Print Examples of Native Advertising You WANT to Read | Wyoming Tourism

At first glance, I couldn’t figure out why this article was about preparing for an outdoor trip to Wyoming specifically. It was only after seeing the opposite page in this magazine spread that I realized it was sponsored content…

A few pages later in the magazine, I once again got fooled into reading the content before realizing that it was another well-done example of native advertising in print (and this one was even co-branded, as well. Target co-sponsored the ad with Beggin’ dog treats…