Newspaper Cover Intentionally Left Blank | Humphrey, NE Democrat
WebComments Off on Newspaper Cover Intentionally Left Blank | Humphrey, NE Democrat
Wonderful example of the marketing principle “The Medium is the Message.” This blank newspaper cover is tremendously attention-grabbing (“how could such a mistake have ever happen?!”). It illustrates its primary message perfectly!
Randy is a print designer, web developer, graphic illustrator, copywriter, and advertising fanatic based in Asheville, NC. Have ad-related questions, comments or possible projects you'd like to discuss? Email [email protected]
What a bold headline! It’s interesting that the product name isn’t in the headline or bodycopy. And no logo. Just the packaging as an identifier. Addressing product negatives up front (preemptive objection handling) is a great way to build credibility, demonstrate transparency, and proactively address any doubts or hesitations the customer may have. This approach […]