WebComments Off on Great Example of ‘About Us’ – Homecomin’ Kitchen
Wouldn’t it be powerful if the chef or owner appeared on the back of the menu with their picture and a line or two about the restaurants commitment and mission? It’s called establishing E.A.T. – expertise, authority and trustworthiness.
This theme carries through perfectly to their website…
Randy is a print designer, web developer, graphic illustrator, copywriter, and advertising fanatic based in Asheville, NC. Have ad-related questions, comments or possible projects you'd like to discuss? Email [email protected]
If you’ve spent any amount of time designing your business cards to be attractive, clever and crisp, you probably want to make sure they help you attract new business and encourage repeat customers. Here are a few tips for getting the biggest return on business card marketing…
ADVERTISING TERMS: Strategy: general message about the brand to a particular group of consumers. Communication goals, agreed upon by client and agency.
Concepting: brainstorming ways to best communicate strategy message to the intended audience.
Research considerations: How current customers use the brand. What’s the current opinion […]
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