best print ads
Michael Jordan | AAA School of Advertising
Excellent illustration of the difference between “advertising strategy” or WHAT you’re going to say (on left) and “execution” or HOW you’re going to say it (on right).
Me/We | Stronger Marriage
Others ads in this campaign…
Extreme Product Strength | Scotch Tape
A similar ad along this theme…
Global Delivery Handoff | FedEx
Clever way to illustrate distance. Here is another angle that FedEx took on the “handoff” theme…