Best Ads to Help Generate Big Ideas
Campaign does a wonderful job of promoting the durability of Patagonia products.
best print ads
Don’t Buy This Jacket Print Ad | Patagonia
Here is the body copy for this (somewhat questionably) reverse psychology selling environmentally minded message that appeared in the NY Times…
Multi Page Magazine Ad Simulates Layers of Fresh Ingredients in Sandwich | Carulla
Six consecutive pages illustrate the layers of fresh ingredients in Carulla Sandwich (Colombia Supermarket).
Highlight Product Features | Volvo 340 vs. US Presidential Limo Comparison
Copy Above:
Which Car Would You Expect to Have More Safety Features? The President’s special edition Cadillac as supplied by the US Secret Service? Or the Volvo 340 as supplied by your local dealer? Well, though the Limo may have the most spectacular features, the Volvo has the most sensible. Admittedly it doesn’t have […]
Friendly Competition, Mocking Competitor’s Ad | Keds
This Keds headline may not make sense any more, but it was a clever way to mock rebok’s tagline at the time, “Reeboks Let U.B.U.” (which was attention-grabbing, only because it may have been one of the dumbest advertising campaigns ever)…
Emotional Story Telling | Perrier
Here are a few more ads in this unforgettable, emotionally-charged branding/positioning campaign from Perrier in 1989…
Emotional Branding | Lee Jeans
Here is another print ad in this branding campaign…
