Best Ads to Help Generate Big Ideas
Background on this campaign from Wikipedia:
Shots of elderly Georgian farmers were interspersed with an off-camera announcer intoning, “In Soviet Georgia, where they eat a lot of yogurt, a lot of people live past 100.” Each shot had a caption at the bottom, which would tell the audience the farmer’s name and his or […]
By cropping out part of the woman, the ad instantly grabs our attention and leaves us wanting more. It’s hard to imaging many products that have a legitimate reason for such an attention-grabbing image and layout.
Cool campaign…but why the horribly difficult to say or spell brand name?
Here is another ad in this campaign…
