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best print ads

split magazine spread owns entire page
best print ads

Split Magazine Spread that Owns the Entire Page – Bell Telephone

June 12, 2022Comments Off on Split Magazine Spread that Owns the Entire Page – Bell Telephone

This ad owns the entire spread for just half the price.

helps customers rationalize the purchase
best print ads

Connecting to Target Audience – Chrysler Simca

June 12, 2022Comments Off on Connecting to Target Audience – Chrysler Simca

What a wonderful ad for connecting with customers to help them rationalize and justify the purchase. After reading this ad, how can anyone not think that think that buying this care is a practical, smart decision.

visual demonstraton of intagible benefits
best print ads

Visual Demonstration of Calming, Noise Cancelling Benefit of Bose Headphones

June 12, 2022June 12, 2022Comments Off on Visual Demonstration of Calming, Noise Cancelling Benefit of Bose Headphones
exmple of effective callouts - star properties 1
best print ads

Attractive, Effective Example of Benefit Callouts – Star Properties

June 12, 2022Comments Off on Attractive, Effective Example of Benefit Callouts – Star Properties

Here are other ads in this campaign, each focused on unique benefits for different individuals…

example of exaggeration advertisement - sunsilk
best print ads

Great ‘Exaggeration’ Ad – Sunsilk Hair Products

June 11, 2022Comments Off on Great ‘Exaggeration’ Ad – Sunsilk Hair Products
niel french written ad for brands vitamins
best print ads

Funny, Soft Sell Ad | Brand’s Vitamins

January 8, 2022Comments Off on Funny, Soft Sell Ad | Brand’s Vitamins

Written by the legendary copywriter Neil French

turning lemons into lemonade - citroen lack of features
best print ads

Turning Lemons into Lemonade | Citroen Car Lack of Features

January 8, 2022January 8, 2022Comments Off on Turning Lemons into Lemonade | Citroen Car Lack of Features

Citroen seems to have taken a page out of the 1960s VW playbook by making fun of itself and turning negatives into positives.

great side-by-side comparison advertisement
best print ads

Direct Comparison Ad (Before and After) | Hair Coloring

January 6, 2022Comments Off on Direct Comparison Ad (Before and After) | Hair Coloring
1960s Campbells Soup free tote can mail-in offer ad
best print ads

Campells Soup Mail-in Soup Can Tote offer

January 6, 2022Comments Off on Campells Soup Mail-in Soup Can Tote offer

Great way to build the brand — give away unique, highly visible, branded promotional items.

Coke ad - pro america - patriotic
best print ads

Great Branding Ad – Coke Brings Americans Together

January 6, 2022January 6, 2022Comments Off on Great Branding Ad – Coke Brings Americans Together

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