best print ads
Fear of Paying Too Much – I Goofed – State Farm Insurance
Here are a couple other ads in this campaign…
Example of Fear Appeal in Advertising – 1 of 50 Drivers is Drunk – Allstate
Here are a couple other ads in this campaign against drinking and driving…
Split Magazine Spread that Owns the Entire Page – Bell Telephone
This ad owns the entire spread for just half the price.
Connecting to Target Audience – Chrysler Simca
What a wonderful ad for connecting with customers to help them rationalize and justify the purchase. After reading this ad, how can anyone not think that think that buying this care is a practical, smart decision.