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Randy is a print designer, web developer, graphic illustrator, copywriter, and advertising fanatic based in Asheville, NC. Have ad-related questions, comments or possible projects you'd like to discuss? Email [email protected]
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1970s American Tourister Luggage Gorilla Commercial

And this brilliant ad was supported with brilliant print ads like these. (The failure of this ‘indestructible’ campaign was, however, that everyone mistakenly associated those gorilla spots with Samsonite luggage rather than American Tourister!)

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Classic Volvo Commercials from the 1960s and 1970s

Watch TV commercials today and the thought of producing something of quality can be overwhelming. But even though the Volvo commercials of the 1960s and 1970s were technically simple compared to today’s standards, they were cleverly written and shot, entertaining to watch, memorable, product-driven and did an excellent job of communicating their features and benefits. […]

french school kids playing - perrier print ad
great commercials & videos best print ads

Emotional Story Telling | Perrier

Here are a few more ads in this unforgettable, emotionally-charged branding/positioning campaign from Perrier in 1989…