Clever Ads to Help Generate Big Ideas
online
IKEA Names Products After Common Web Search Phrases
Brilliant SEO tactic! IKEA has a site where they’ve renamed products to match commonly searched, ‘longtail’ search phrases. So, does it work to generate traffic? I did a search for ‘what to do if my daughter throws her clothes on the floor’ and the matching IKEA product shows up near the top of page 1 of the Google search results page!
Online Video Ad | Toblerone Dachshund
I don’t think this dachshund video found on Youtube is a Toblerone video ad but — Wow! –it should be.
Recycle and Reuse Message | Patagonia
Here is another ad in this campaign along with the promoted video…
Animated GIF Graphics and Banner Ads for Email
Here are other impressive animated gif images produced by Mail Bakery… (The obvious problem is that they range from 700k to nearly 1.4mb in file sizes.)
