
Idea behind the VW station wagon
Source:
Best Ads to Help Generate Big Ideas

Source:
Here is the copy: I had my own way of tackling. I used to grab the whole backfield, then i threw guys out until i found the one with the ball. When i started drinking beer i did the same thing. And this is the one i’m holding on to, Light beer from Miller. It […]
Background on this campaign from Wikipedia:
Shots of elderly Georgian farmers were interspersed with an off-camera announcer intoning, “In Soviet Georgia, where they eat a lot of yogurt, a lot of people live past 100.” Each shot had a caption at the bottom, which would tell the audience the farmer’s name and his or […]
One of the best ads of all time (along with I can’t believe I ate the whole thing!, Try it. You’ll like it and Newlywed groom’s first home cooked meal). Here is a bit of the history behind this commercial: https://www.nytimes.com/2009/02/25/movies/25zieff.html and https://www.latimes.com/archives/la-xpm-2003-mar-03-me-grace3-story.html
